If you’re like me, then you are tired of hearing about the economy and tired of thinking about the economy. However, as tired as we are of this subject, the need to alter our behavior as a result of the Continue reading →
Ashlea thoughts a few weeks ago got me thinking about the ever-present issue of quality of leads vs. quantity of leads, specifically when looking at list sources. Now we all like that full report that shows 50 leads for the Continue reading →
Here is an example of a recent lesson in event follow-up: Always telemarket to all event registrants, not just the attendees. People who sign up for an event, webcast or conference do so for a reason- but cannot always attend. Continue reading →
Jon comments last week on the importance of data hygiene in today economy got me thinking of some other things companies can be doing to serve their market in times of turmoil. Why not use a data cleansing/profiling effort as Continue reading →
High-Tech companies that sell into the Healthcare, Education and/or Government industries may have a little more skip in their step as the stimulus efforts should give a boost to IT spending. Here are some of the funding details that I’ve Continue reading →
The economy recent decline is forcing job cuts in almost every industry across our nation. With these cuts comes reorganization and shifts in job responsibilities for many companies. This is an unfortunate situation for so many but remains a reality Continue reading →
A lot of time, effort, and money can be spent on creating meaningful assets to be used as a call to action to get your customers & prospects to raise their hand. These types of awareness activities are essential to Continue reading →
Many of our clients are tasked with acquiring new databases or lists for telemarketing activities. Frequently we offer our recommendations and acquire data/lists on their behalf.
Objective: After advising clients on lead nurturing, TeleNet Marketing Solutions tweaked its own approach to new business acquisition two years ago.
An expert in telemarketing, Bogart-Ga.-based TeleNet knew an ongoing conversation following the initial contact was necessary to turn Continue reading →
