Marketing Blog Archives - Page 15 of 39 - TeleNet Marketing Solutions

How the Sales Follow-Up Process Impacts Teleprospecting ROI

I previously discussed the importance of involving the sales team as you embark on a telemarketing lead generation initiative, in Important Questions to Ask Your Sales Team for Teleprospecting Success. It equally important for marketing (and the teleprospecting team) Continue reading →

Kathy Rizzo

April 23, 2013

Marketing Blog

Skill Development – Encouraging the Agent to Become the Teacher

As part of our employee development at TeleNet, we offer our Marketing Communication Specialists (MCSs) the opportunity to participate in our agent leveling program. Within this program, MCSs are required to successfully participate and pass several skill development assignments and Continue reading →

Kathy Rizzo

April 19, 2013

Marketing Blog

Building Your Lead Generation Teleprospecting Team – The Importance of Training

Previously, I discussed the importance of the lead generation team understanding their role in the sales pipeline. It is their job not to make the sale, but to uncover a need, generate interest, and pass that interest on to Continue reading →

Kathy Rizzo

April 2, 2013

Marketing Blog

Maximizing Responder Results with Telemarketing – Don’t Generate Responses in Vain!

Online media, direct mail, email blasts, banner ads – these are no small expense!! Make sure your dollars don’t go to waste by adhering to the following guidelines:

Telemarketing is key to the success of any overall lead generation strategy. Continue reading →

Kathy Rizzo

March 31, 2013

Marketing Blog

Teleprospecting at the Account Level – How to Avoid Common Pitfalls

When developing an outbound lead generation or lead nurturing campaign a key question to ask is whether the focus is going to be account-driven or contact-driven. We’ve found that there are some significant differences between how to approach, target, and Continue reading →

Kathy Rizzo

March 19, 2013

Marketing Blog

How to Utilize Teleprospecting to Turn Free Users into Paying Customers

In today economy a common strategy is to provide software and applications for free in hopes to get your brand name out there in the market-place.
A secondary goal (or arguably the primary) is to eventually get users to start Continue reading →

Kathy Rizzo

February 25, 2013

Marketing Blog

Teleprospecting to the Supply Chain

Promoting supply chain and logistics solutions via teleprospecting can produce very favorable results, as shown in TeleNet success story APL Logistics Enjoys Winning Solutions and Results from TeleProspecting Program. Successfully approaching this market requires an understanding of the way Continue reading →

Kathy Rizzo

February 19, 2013

Marketing Blog

K-12 – Understand the Market for Teleprospecting Success

Continuing my series on the Education Industry, there are clear differences between the Higher Education and K-12 markets. These differences should be used to tailor your teleprospecting lead generation approach. The following points will help you to penetrate the K-12 Continue reading →

Sharon Dahlhaus

February 4, 2013

Marketing Blog

Teleprospecting into the Higher Ed Industry – What You Must Know

Previously I shared with you several Keys to Success in targeting the Education Industry. Now, I’d like to drill down on Higher Education. Here are several points to help you understand the mindset of technology decision makers in Higher Ed Continue reading →

Sharon Dahlhaus

January 24, 2013

Marketing Blog

Targeting the Education Industry with Teleprospecting

TeleNet has vast experience using teleprospecting to target the Education Industry, including K-12 & Higher Education. Our experience includes cold calling, responder follow up and industry event follow up (including industry event such as Educause, ISTE, TCEA, NECC Continue reading →

Sharon Dahlhaus

January 15, 2013

Marketing Blog

Marketing Blog Archives - Page 15 of 39 - TeleNet Marketing Solutions

How the Sales Follow-Up Process Impacts Teleprospecting ROI

Skill Development – Encouraging the Agent to Become the Teacher

Building Your Lead Generation Teleprospecting Team – The Importance of Training

Maximizing Responder Results with Telemarketing – Don’t Generate Responses in Vain!

Teleprospecting at the Account Level – How to Avoid Common Pitfalls

How to Utilize Teleprospecting to Turn Free Users into Paying Customers

Teleprospecting to the Supply Chain

K-12 – Understand the Market for Teleprospecting Success

Teleprospecting into the Higher Ed Industry – What You Must Know

Targeting the Education Industry with Teleprospecting

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