Marketing Blog Archives - Page 17 of 39 - TeleNet Marketing Solutions

Lead Nurturing Beyond the Phone Call

In May, I posted a blog titled Lead Nurturing – The Importance of Ongoing Communication, which highlighted some tips for success in a telemarketing nurturing approach. However, a successful lead nurturing initiative goes beyond a regularly scheduled phone conversation. Continue reading →

TeleNet Marketing

September 24, 2012

Marketing Blog

Purposeful Coaching Sessions are Essential to Call Center Success

I recently read an article by Monique Honaman, partner in the ISHR Group which provides leadership assessment, development and coaching services. They have created a model called GUIDE Coaching. I found it particularly interesting since our call center is filled Continue reading →

TeleNet Marketing

August 30, 2012

Marketing Blog

Benefits of Integrating Your TelePartner with Your Sales Organization

Last month, Jon Plant, Senior Program Director, posted a blog titled Lead Generation – Closing the Loop with Sales. In it, he highlighted a topic near and dear to my heart as the Lead Quality Manager for one of Continue reading →

TeleNet Marketing

August 27, 2012

Marketing Blog

Three Tactics to Help Schedule & Make Appointments Happen

Last April I wrote an article on our blog, which discussed the key pitfalls and recommendations for setting a next step between a qualified lead and the sales organization. Now, I’d like to follow-up with some additional successful tactics Continue reading →

TeleNet Marketing

August 23, 2012

Marketing Blog

Interview with Call Center Operations Supervisor Jene Brown on Teleprospecting in Latin America

Anabel: Jene, tell me a little bit about how you perceive telemarketing and lead generation conversations taking place on our Latin American efforts.

Jene: The market appears to be very open to telemarketing efforts. Contacts are receptive to Continue reading →

TeleNet Marketing

August 15, 2012

Marketing Blog

Build Your Pipeline Today to Finish 2012 Strong

Recently, Donald Neske featured a blog post titled Is It Time to Rethink Your Demand Creation Plans? YES!) in his Demand Guru Blog. While he makes a number of good points in this post, the key take-away Continue reading →

TeleNet Marketing

July 30, 2012

Marketing Blog

What Types of Questions Should A Teleprospector Anticipate?

We spend a lot of time working with our clients to help them develop call guides. This involves determining what information sales reps would like to have about a prospect prior to meeting with them, and determining the best way Continue reading →

TeleNet Marketing

July 23, 2012

Marketing Blog

Lead Generation – Closing the Loop with Sales

Producing sales opportunities is the goal of every Demand Generation campaign. Whether it is BANT qualified, foot-in-door or face-to-face appointments, marketing performance is often gauged on the number of leads provided. However, the quantity of leads only tells a portion Continue reading →

TeleNet Marketing

July 16, 2012

Marketing Blog

B2B Telemarketing Reporting – The Visual Storyteller

The reporting facet of a professional B2B telemarketing campaign is one of the most critical components of a campaign. Useful reports can intelligently provide valuable internal and external data metrics, which can be employed to assist in a variety of Continue reading →

TeleNet Marketing

July 10, 2012

Marketing Blog

Targeting the Federal Government with Teleprospecting

Targeting the US Federal Government with teleprospecting is much different than targeting the private sector. Here are several factors to consider when making your marketing plans for US Federal Government agencies:

Know how the agencies that you are targeting buy. Continue reading →

TeleNet Marketing

June 21, 2012

Marketing Blog

Marketing Blog Archives - Page 17 of 39 - TeleNet Marketing Solutions

Lead Nurturing Beyond the Phone Call

Purposeful Coaching Sessions are Essential to Call Center Success

Benefits of Integrating Your TelePartner with Your Sales Organization

Three Tactics to Help Schedule & Make Appointments Happen

Interview with Call Center Operations Supervisor Jene Brown on Teleprospecting in Latin America

Build Your Pipeline Today to Finish 2012 Strong

What Types of Questions Should A Teleprospector Anticipate?

Lead Generation – Closing the Loop with Sales

B2B Telemarketing Reporting – The Visual Storyteller

Targeting the Federal Government with Teleprospecting

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