Marketing Blog Archives - Page 12 of 40 - TeleNet Marketing Solutions

Proactive Outbound Teleprospecting – How to Warm up a Cold Call

Cold Calling strategies have evolved in the modern marketing world beyond the stereotypical “dialing for dollars” into a warmer informative conversation.

Below are a few things to keep in mind to make a proactive outbound effort warmer and more effective: Continue reading →

Kathy Rizzo

August 5, 2015

Marketing Blog

Human-Touch Nurturing: Why it Matters & How it Can Improve Results

Many companies are utilizing digital nurturing as an important component of their marketing strategy. However, frequently marketers are missing a “human-touch” element. Consequently, they are missing an opportunity to proactively engage with their top prospects and increase their pipeline with Continue reading →

Kathy Rizzo

June 25, 2015

Best Practice Guides, Marketing Blog, TeleNet News

How to Correctly Use “Guiding” and “Leading” in Teleprospecting

The way in which a question is phrased and whether it is an open-ended or a closed-ended question, can drastically affect the response that is received. Ideally, teleprospectors should guide a conversation, allowing it to remain focused on the topic Continue reading →

Tim Goodwin

June 18, 2015

Marketing Blog

Reaching Your Teleprospecting Audience and Thinking Outside the Box

The Challenge
This is Teleprospecting 101: if you are going to uncover a lead, you have to get your prospect on the phone first. The best salesman in the world would never make a sale if they did not have Continue reading →

Kathy Rizzo

May 15, 2015

Marketing Blog

We’re Giving Away a Pilot Campaign at the SiriusDecisions Summit!

Are you thinking about implementing a targeted teleprospecting campaign to provide highly qualified leads to your sales team and drive revenue? Well, here’s your chance!

As part of our sponsorship at the upcoming SiriusDecisions 2015 Summit, taking place on May Continue reading →

TeleNet Marketing

April 27, 2015

Marketing Blog

Benefits of a Consistent, Dedicated Teleprospecting Team

Many marketers face the decision of whether to outsource teleprospecting on a campaign by campaign basis or to invest in a dedicated agent (or team of agents) on an ongoing basis. Assuming your overall teleprospecting volume warrants it, utilizing a Continue reading →

TeleNet Marketing

March 3, 2015

Marketing Blog

Best Practices vs Consistent Practices

The term “best practice” is widely used and considered a business buzzword. However, there is no universal definition of a best practice. It can be a method, a technique, a process or an activity which has proven to be the Continue reading →

Kathy Rizzo

February 10, 2015

Marketing Blog

Lead Generation Trends in Latin America

In previous blog posts, we have highlighted the best strategies to keep in mind when teleprospecting in LATAM (Teleprospecting to Latin America? Must Read Tips). We’ve showcased the substantially higher number of leads and value of leads Continue reading →

Kathy Rizzo

January 20, 2015

Marketing Blog

The Importance of Strong and Focused Open Ended Questions in Teleprospecting

As Britney Bailey discussed in her blog Teleprospecting: Using Open Ended Questions to Drive the Conversation , the key to a great teleprospecting conversation is asking questions that get your contact talking. You will learn a lot more about the Continue reading →

Kathy Rizzo

January 14, 2015

Marketing Blog

Dissecting BANT Lead Criteria – How to Adapt this Standard to Today’s Environment

Several years ago IBM coined the acronym “BANT” when training their sales team on what they should look for in a qualified lead (BANT = Budget + Authority + Need + Timeframe). Many B2B marketing departments and agencies are now Continue reading →

Kathy Rizzo

January 6, 2015

Best Practice Guides, Marketing Blog

Marketing Blog Archives - Page 12 of 40 - TeleNet Marketing Solutions

Proactive Outbound Teleprospecting – How to Warm up a Cold Call

Human-Touch Nurturing: Why it Matters & How it Can Improve Results

How to Correctly Use “Guiding” and “Leading” in Teleprospecting

Reaching Your Teleprospecting Audience and Thinking Outside the Box

We’re Giving Away a Pilot Campaign at the SiriusDecisions Summit!

Benefits of a Consistent, Dedicated Teleprospecting Team

Best Practices vs Consistent Practices

Lead Generation Trends in Latin America

The Importance of Strong and Focused Open Ended Questions in Teleprospecting

Dissecting BANT Lead Criteria – How to Adapt this Standard to Today’s Environment

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