Marketing Blog & News

Lead gen game: do lots of little things right

Direct Marketing News features lead generation cold-calling advice from TeleNet Marketing Solutions’ Vice President of Sales and Marketing, Kathy Rizzo.

Read her advice below, and visit the Direct Marketing News website (link below) for more advice from marketing experts.

Kathy Continue reading →

Kathy Rizzo

October 1, 2011

TeleNet News

Are Your Programs Impacting Revenue and Pipeline Growth?

Recently, DemandGen Report released results from its new Marketing Analytics and Revenue Management Survey in an article titled, New Study Shows Marketing Role in Revenue Growing As Analytics Capabilities Increase published on DemandGen Report , an e-media publication focused on Continue reading →

TeleNet Marketing

September 19, 2011

Marketing Blog

Body Language & Teleprospecting

Body Language is one of the greatest manners of communication in lead generation teleprospecting. Of course, you cannot see your prospect and they cannot see you, however body language can make or break a conversation. When making teleprospecting calls, you Continue reading →

TeleNet Marketing

September 15, 2011

Marketing Blog

Agent Motivation Takes Multiple Forms

TeleNet philosophy is to measure our teleprospecting agents on the effort they put forth, as well as the quality of their conversations and data collection (not paid per lead, which can create undesired behavior). Therefore, our management team is continually Continue reading →

TeleNet Marketing

September 12, 2011

Marketing Blog

Three Ways to Improve Marketing & Sales Alignment

Marketing and sales alignment—or in many cases, lack of alignment—seems to be an age-old challenge. One of my first eye-opening experiences in B2B lead generation occurred when I was working as a teleprospector supporting a Fortune 500 company.

I was Continue reading →

Kathy Rizzo

September 10, 2011

Best Practice Guides

Three Ways to Improve Marketing & Sales Alignment

Marketing and sales alignment’or in many cases, lack of alignment’seems to be an age-old challenge. One of my first eye-opening experiences in B2B lead generation occurred when I was working as a teleprospector supporting a Fortune 500 company.

I was Continue reading →

Kathy Rizzo

September 10, 2011

TeleNet News

Customer Service Techniques are Critical in B2B Teleprospecting

The customer experience can be defined as a collection of experiences that a customer or prospect has with a supplier of goods or services throughout the duration of their relationship with that supplier. From awareness, discovery, interaction, purchase, use, cultivation Continue reading →

TeleNet Marketing

September 6, 2011

Marketing Blog

The Exceptionals: Ashlea Harris

Ashlea Harris doesn’t walk into her job at TeleNet Marketing — she runs.

As vice president of program management and operations, Harris likes the fast-paced work environment of helping businesses by implementing targeted marketing campaigns.

“I appreciate the opportunity to Continue reading →

TeleNet Marketing

September 4, 2011

TeleNet News

Teleprospecting to Latin America? Must Read Tips

Latin America is very ripe and receptive to teleprospecting, with decision-makers who are often quick to talk, enthusiastic and happy to receive a call. In fact, B2B teleprospecting into Continue reading →

TeleNet Marketing

September 2, 2011

Marketing Blog

Teleprospecting in Today’s Economic Climate

The recent federal budget crisis and S&P downgrade have had a very interesting effect on teleprospecting over the past few weeks. Our conversations are showing just how much contacts react – and possibly overreact – to what they hear on Continue reading →

TeleNet Marketing

August 30, 2011

Marketing Blog

Marketing Blog & News

Lead gen game: do lots of little things right

Are Your Programs Impacting Revenue and Pipeline Growth?

Body Language & Teleprospecting

Agent Motivation Takes Multiple Forms

Three Ways to Improve Marketing & Sales Alignment

Three Ways to Improve Marketing & Sales Alignment

Customer Service Techniques are Critical in B2B Teleprospecting

The Exceptionals: Ashlea Harris

Teleprospecting to Latin America? Must Read Tips

Teleprospecting in Today’s Economic Climate

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