I am sure you are familiar with the maxim, "where one door shuts another opens.” During my time here at TeleNet, I have met many new agents who were worried about the outcome of their first outbound teleprospecting phone call. Continue reading →
The word security encompasses what seems to be a countless number of fronts that can be exploited. The many facets of systems security include preventing malicious network access, cloud security, the protection of an employee cell phone or mobile device Continue reading →
Training is the first step in developing a telemarketing representative into an essential asset of a productive workforce. Combining the immense knowledge of the technology industry with the subtle nuances of lead generation and teleprospecting is no small feat to Continue reading →
As part of our employee development at TeleNet, we offer our Marketing Communication Specialists (MCSs) the opportunity to participate in our agent leveling program. Within this program, MCSs are required to successfully participate and pass several skill development assignments and Continue reading →
APL Logistics designs and operates global supply chains that deliver products worldwide. The company’s innovative end-to-end solutions use data connectivity for greater visibility and control. APL Logistics provides the resources necessary to support the entire supply chain. With Continue reading →
Previously, I discussed the importance of the lead generation team understanding their role in the sales pipeline. It is their job not to make the sale, but to uncover a need, generate interest, and pass that interest on to Continue reading →
Online media, direct mail, email blasts, banner ads – these are no small expense!! Make sure your dollars don’t go to waste by adhering to the following guidelines:
Telemarketing is key to the success of any overall lead generation strategy. Continue reading →
Many marketing organizations are placing an emphasis on the role of teleprospecting as a component of their business-to-business lead generation strategy.
Perhaps one of the reasons behind that emphasis is the endorsement that teleprospecting has received from SiriusDecisions , a Continue reading →
When developing an outbound lead generation or lead nurturing campaign a key question to ask is whether the focus is going to be account-driven or contact-driven. We’ve found that there are some significant differences between how to approach, target, and Continue reading →