Best Practice Guides Archives - Page 5 of 5 - TeleNet Marketing Solutions

Three Ways To Improve Your Lead Nurturing Strategy

Although more than 80% of high-tech marketers say they have a lead-nurturing strategy, 64% say their strategy needs improvement, according to a February 2008 survey by TeleNet Marketing Solutions.

As for which areas of overall lead-generation strategy tech marketers would Continue reading →

TeleNet Marketing

September 16, 2008

Best Practice Guides

How to Evaluate & Hire a B2B Telemarketing Lead Generation Partner

When marketing professionals set out to conduct an evaluation of lead generation telemarketing vendors, they may seek advice from their colleagues, pull from their past experiences, conduct research on the web and review guidelines put into place by their procurement Continue reading →

TeleNet Marketing

May 19, 2008

Best Practice Guides

How Do You Compare? Best In Class Telemarketing Practices

Comparing and contrasting your telemarketing approach and processes with more than 50 of your peers can be interesting. But what does it really tell you? Perhaps that it’s “OK” not to have formal and regular communication with your sales team Continue reading →

TeleNet Marketing

February 12, 2008

Best Practice Guides

Top Ten Telemarketing Best Practices

Before engaging on a lead generation program it is critically important that marketing and sales management work together to create and agree upon the definition of a “sales-ready” lead for your organization. Factors to consider include the length of your Continue reading →

TeleNet Marketing

January 15, 2008

Best Practice Guides

Show ’em the Love: How You Can Create a Content-Rich Nurturing Strategy.

Whether you’re selling IT solutions or recruiting services, nurturing should be part of any organization’s marketing strategy. Keeping an open line of communication between your company and your prospects is essential to eventually landing that big deal.

Nurturing is a Continue reading →

TeleNet Marketing

January 4, 2008

Best Practice Guides

To CRM or Not

As a provider of telemarketing lead generation services, we are frequently asked if our agents can work directly within a client’s CRM system. Whether it’s Siebel, Salesforce, SalesLogix, or any number of other CRM systems, our answer is always the Continue reading →

TeleNet Marketing

December 19, 2007

Best Practice Guides

Five Key Steps to Measuring Your Lead-Nurturing Initiative

Chances are that you’ve heard of the term “lead nurturing” and are even using it – to some degree – within your marketing and sales strategy. Lead nurturing is supremely valuable to ensure long-term leads and qualified prospects do not Continue reading →

TeleNet Marketing

November 25, 2007

Best Practice Guides

How Many Telemarketing Attempts Does it Take to Reach Your Prospects?

For years Marketing Managers have thought that calling a prospect more than three or four times brought about diminishing returns. Thus, they would hire an external agency or use an internal call center and provide a prospect list with instructions Continue reading →

TeleNet Marketing

August 15, 2007

Best Practice Guides

Best Practice Guides Archives - Page 5 of 5 - TeleNet Marketing Solutions

Three Ways To Improve Your Lead Nurturing Strategy

How to Evaluate & Hire a B2B Telemarketing Lead Generation Partner

How Do You Compare? Best In Class Telemarketing Practices

Top Ten Telemarketing Best Practices

Show ’em the Love: How You Can Create a Content-Rich Nurturing Strategy.

To CRM or Not

Five Key Steps to Measuring Your Lead-Nurturing Initiative

How Many Telemarketing Attempts Does it Take to Reach Your Prospects?

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