If one of your top priorities in 2018 is increasing the volume of qualified leads in your sales funnel, chances are that adding bandwidth via a teleservices provider is on your radar. A lead generation pilot can be a significant Continue reading →
What do you think of when you hear the word “teleprospecting” in the business marketing world? Perhaps you think about cold-calling, power dialing, talking to prospects, or qualifying leads. While all valid responses, how about taking it to the next Continue reading →
One-on-one sessions are a significant way to coach and develop teleprospecting agents (or lead development representatives). One of the biggest things to remember is everyone on your team is different, so your one-on-one sessions create a platform to determine each Continue reading →
One thing you can always count on is that sales representatives like to make money. During the final months of the year, they’re aggressively focused on closing (winning!) business in order to maximize their compensation plans.
Small and Medium Businesses (SMBs) are most often defined by the number of employees; small businesses are usually defined as organizations with fewer than 100 employees; midsize business are organizations with 100 to 999 employees. The SMB group makes up Continue reading →
The Federal Government fiscal year begins on October 1st. Therefore, fall and winter are typically peak planning periods for purchases that will take place in spring & summer. Based on our experience targeting this market, we work to align teleprospecting Continue reading →
Most likely you have received the calls and emails before — “I am with ABC Company, and we are a leader in teleprospecting, appointment setting, telemarketing, yaddah, yaddah yaddah”. Nine times out of 10 these are standard introductory calls, looking Continue reading →
We’ve preached a lot about the importance of sales and marketing alignment and having a well defined lead-to-sales handoff process. We’ve offered lots of assistance and have published our best practices. However, let’s get real…Not every company, marketing manager or Continue reading →
In order to run a successful teleprospecting campaign, there are many metrics that must be understood, monitored and managed. However, most marketing managers are primarily concerned with only 2-3 key metrics – usually centered on volume and revenue, such Continue reading →
Marketing automation, digital strategies and trigger email initiatives are effective in generating a flow of new inquiries and leads. However, many marketers struggle to determine at which point(s) they should move from automated engagement to human-to-human engagement.