Marketing Blog Archives - Page 32 of 39 - TeleNet Marketing Solutions

Be Involved with Telemarketing Agent Training & Development

Whether using an outside telemarketing vendor or an internal team, marketers should be directly involved with the initial training and ongoing development of the agents who support their programs. In our recent Best in Class (BIC) analysis, forty Continue reading →

TeleNet Marketing

April 30, 2009

Marketing Blog

Four Steps for A Successful Lead Generation Dialogue

For telemarketing of which the primary goal is finding new prospective clients, it is important to engage a contact in a way that makes them willing to participate in the call. The most important thing to consider in script development Continue reading →

TeleNet Marketing

April 24, 2009

Marketing Blog

Improving Performance in the Call Center

Over the years, I have found that working with the lead generation agents to improve performance is an integral part of managing the call center. In fact, we cannot be efficient or successful if we do not make this part Continue reading →

TeleNet Marketing

April 16, 2009

Marketing Blog

Maximizing Your Telemarketing Lists During Today’s Job Climate

In the current economy, almost every one of us has felt at least some of the effect of the business downturn. Ask anyone, and either they, or someone they know has either been

TeleNet Marketing

April 16, 2009

Marketing Blog

Capitalizing on the Talent Pool of a Troubled Economy

There is no question that our society is going through a phase of economic evolution. Seemingly overnight, the troubles of Wall Street have managed to seep into the fibers of a society that was, at one point not long ago, Continue reading →

TeleNet Marketing

April 2, 2009

Marketing Blog

Lead Nurturing via telemarketing increases 127 percent among Best In Class Marketers

Our recent Best in Class report shows that telemarketing is continuing to expand beyond cold-calling and responder qualification. In the last 12 months there has been a significant increase in the use of telemarketing for appointment setting, contact discovery (data Continue reading →

TeleNet Marketing

April 1, 2009

Marketing Blog

Three Steps to Clean Your Prospect Data While Generating Leads

If you’re like me, then you are tired of hearing about the economy and tired of thinking about the economy. However, as tired as we are of this subject, the need to alter our behavior as a result of the Continue reading →

TeleNet Marketing

March 18, 2009

Marketing Blog

Recent campaign data shows that post-event lead generation telemarketing to attendees and non-attendees yields almost identical results

Here is an example of a recent lesson in event follow-up: Always telemarket to all event registrants, not just the attendees. People who sign up for an event, webcast or conference do so for a reason- but cannot always attend. Continue reading →

TeleNet Marketing

March 5, 2009

Marketing Blog

Economy Drives Up the Importance of Data Hygiene – Part 2

Jon comments last week on the importance of data hygiene in today economy got me thinking of some other things companies can be doing to serve their market in times of turmoil. Why not use a data cleansing/profiling effort as Continue reading →

TeleNet Marketing

February 26, 2009

Marketing Blog

Marketing Blog Archives - Page 32 of 39 - TeleNet Marketing Solutions

Be Involved with Telemarketing Agent Training & Development

Four Steps for A Successful Lead Generation Dialogue

Improving Performance in the Call Center

Maximizing Your Telemarketing Lists During Today’s Job Climate

Capitalizing on the Talent Pool of a Troubled Economy

Lead Nurturing via telemarketing increases 127 percent among Best In Class Marketers

Three Steps to Clean Your Prospect Data While Generating Leads

Quantity vs Quality: Measuring your list sources effectively

Recent campaign data shows that post-event lead generation telemarketing to attendees and non-attendees yields almost identical results

Economy Drives Up the Importance of Data Hygiene – Part 2

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