TeleNet Marketing, Author at TeleNet Marketing Solutions

Telemarketing Lead Generation within the Financial Industry

In our experience conducting lead generation programs aimed at regional & community banks and credit unions, the fall months (September through November) is an opportune time to engage decision-makers, as they are in the midst of planning and budgeting for Continue reading →

TeleNet Marketing

September 23, 2010

Marketing Blog

Increasing Leads Through Active Listening & Responding with Value

Over the last several months, Ashley Rist & Jon Plant have both addressed the importance of developing an effective call guide, not a script. The call guide is also an essential tool that is used when training and developing Continue reading →

TeleNet Marketing

August 30, 2010

Marketing Blog

How to Target SMB Accounts with Telemarketing Lead Generation

TeleNet has a large high-tech client that rolls out marketing initiatives to companies of all sizes in all industries. When we reach out to larger accounts on their behalf, it easy to get a purchasing conversation going because Enterprise size Continue reading →

TeleNet Marketing

August 17, 2010

Marketing Blog

Understanding the Three Cs of Sales Reps

The owner of the first marketing agency I worked for taught me the three Cs of sales reps. In my opinion, this is something that all marketers should know, especially those tasked with creating leads for their sales organization. The Continue reading →

TeleNet Marketing

August 12, 2010

Marketing Blog

Open Ended Questions: Understanding the Prospect’s Response

Last week, Ashley discussed the value of open-ended questions in a lead generation guide. Another key element of success when it comes to leveraging open-ended questions is to pay attention to and understand the nuances associated with how the contact Continue reading →

TeleNet Marketing

August 5, 2010

Marketing Blog

How to Guide a Conversation, Not Script It

In a blog he wrote last November, Jon Plant explained the difference between a script and a call guide. In it, he referenced 6 considerations, which are important to the development of an effective call guide. There were two items Continue reading →

TeleNet Marketing

July 23, 2010

Marketing Blog

Four Questions to Ask When Evaluating the Effectiveness of a Telemarketing Lead Generation Pilot

You’ve launched a telemarketing lead generation pilot program! Now, you’re tasked with evaluating the effectiveness in order to understand the long-term benefits to your organization. Here are four questions to ask…

Is the Sales organization seeing value and opportunity in Continue reading →

TeleNet Marketing

July 15, 2010

Best Practice Guides

Four Questions to Ask When Evaluating the Effectiveness of a Telemarketing Lead Generation Pilot

You’ve launched a telemarketing lead generation pilot program! Now, you’re tasked with evaluating the effectiveness in order to understand the long-term benefits to your organization. Here are four questions to ask”

Is the Sales organization seeing value and opportunity in Continue reading →

TeleNet Marketing

July 15, 2010

TeleNet News

4 Must Have Elements to a Successful Lead Generation Telemarketing Campaign

Over the last few weeks, I have had a number of meetings with clients and prospects in which the same basic question continued to re-emerge,

TeleNet Marketing

July 9, 2010

Marketing Blog

TeleNet Marketing, Author at TeleNet Marketing Solutions - Page 21 of 38

Telemarketing Lead Generation within the Financial Industry

Increasing Leads Through Active Listening & Responding with Value

How to Target SMB Accounts with Telemarketing Lead Generation

Understanding the Three Cs of Sales Reps

Open Ended Questions: Understanding the Prospect’s Response

How to Guide a Conversation, Not Script It

How Telemarketing Can Maximize ROI from Dimensional Direct Mail

Four Questions to Ask When Evaluating the Effectiveness of a Telemarketing Lead Generation Pilot

Four Questions to Ask When Evaluating the Effectiveness of a Telemarketing Lead Generation Pilot

4 Must Have Elements to a Successful Lead Generation Telemarketing Campaign

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