TeleNet Marketing, Author at TeleNet Marketing Solutions

Open Ended Questions: Understanding the Prospect’s Response

Last week, Ashley discussed the value of open-ended questions in a lead generation guide. Another key element of success when it comes to leveraging open-ended questions is to pay attention to and understand the nuances associated with how the contact Continue reading →

TeleNet Marketing

August 5, 2010

Marketing Blog

How to Guide a Conversation, Not Script It

In a blog he wrote last November, Jon Plant explained the difference between a script and a call guide. In it, he referenced 6 considerations, which are important to the development of an effective call guide. There were two items Continue reading →

TeleNet Marketing

July 23, 2010

Marketing Blog

Four Questions to Ask When Evaluating the Effectiveness of a Telemarketing Lead Generation Pilot

You’ve launched a telemarketing lead generation pilot program! Now, you’re tasked with evaluating the effectiveness in order to understand the long-term benefits to your organization. Here are four questions to ask…

Is the Sales organization seeing value and opportunity in Continue reading →

TeleNet Marketing

July 15, 2010

Best Practice Guides

Four Questions to Ask When Evaluating the Effectiveness of a Telemarketing Lead Generation Pilot

You’ve launched a telemarketing lead generation pilot program! Now, you’re tasked with evaluating the effectiveness in order to understand the long-term benefits to your organization. Here are four questions to ask”

Is the Sales organization seeing value and opportunity in Continue reading →

TeleNet Marketing

July 15, 2010

TeleNet News

4 Must Have Elements to a Successful Lead Generation Telemarketing Campaign

Over the last few weeks, I have had a number of meetings with clients and prospects in which the same basic question continued to re-emerge,

TeleNet Marketing

July 9, 2010

Marketing Blog

Cold Calling – Steps to warm up to your prospects

Many times, we are faced with calling a prospect who we have never spoken to before and who knows very little, if anything, about our “product”. During that first call we can’t expect to build an instant relationship, but we Continue reading →

TeleNet Marketing

June 24, 2010

Marketing Blog

Lead Recycling

As we near the halfway mark of 2010, it a good idea for Marketing and Sales managers to take a detailed look at their lead pipeline and the current status of the marketing leads created thus far. If you’re like Continue reading →

TeleNet Marketing

June 16, 2010

Marketing Blog

Hiring and Maintaining Motivated Telemarketing Agents

After recently reading an article about call center work in Connections Magazine, I started thinking about the content in the prior submissions I’ve made in regards to screening candidates for the Marketing Communications Specialist position here at TeleNet. The primary Continue reading →

TeleNet Marketing

June 14, 2010

Marketing Blog

Six Questions to Ask When Seeking a Lead Generation TM Agency.

If you’re evaluating telemarketing agencies for lead generation, here are six questions that you will want to make sure to ask.

What is your knowledge of my company / industry? Finding an agency with relevant experience is crucial. Tell me Continue reading →

TeleNet Marketing

June 10, 2010

Best Practice Guides

TeleNet Marketing, Author at TeleNet Marketing Solutions - Page 21 of 38

Open Ended Questions: Understanding the Prospect’s Response

How to Guide a Conversation, Not Script It

How Telemarketing Can Maximize ROI from Dimensional Direct Mail

Four Questions to Ask When Evaluating the Effectiveness of a Telemarketing Lead Generation Pilot

Four Questions to Ask When Evaluating the Effectiveness of a Telemarketing Lead Generation Pilot

4 Must Have Elements to a Successful Lead Generation Telemarketing Campaign

Cold Calling – Steps to warm up to your prospects

Lead Recycling

Hiring and Maintaining Motivated Telemarketing Agents

Six Questions to Ask When Seeking a Lead Generation TM Agency.

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