Several years ago IBM coined the acronym “BANT” when training their sales team on what they should look for in a qualified lead (BANT = Budget + Authority + Need + Timeframe). Many B2B marketing departments and agencies are now Continue reading →
If you are already working with a teleservices partner to qualify your leads and enhance your lead generation strategy, then you are already experiencing core benefits such as:
Laser Focus – dedicated outsourced teams are solely focused on meeting and Continue reading →