Marketing Blog Archives - Page 28 of 39 - TeleNet Marketing Solutions

Keeping the Primary Objective Top of Mind

What is your company ultimate goal? There are many different ways of answering this, but any response will ideally involve putting the needs of your customer first. Our mission statements, values, and corporate climate should all emanate from the fundamental Continue reading →

TeleNet Marketing

March 25, 2010

Marketing Blog

Using Telemarketing to Generate Channel Leads

When conceiving telemarketing programs aimed at driving net new business to your resellers it important to keep a few best practices in mind to optimize your budget and avoid channel conflict.
Here they are:

Ensure that your product/service offerings (the Continue reading →

TeleNet Marketing

March 22, 2010

Marketing Blog

Keep Content Current to aid Lead Generation

One key to a successful demand generation campaign is making sure marketing content is not outdated. Most lead generation campaigns utilize Internet and electronic content such as white papers, webinars, virtual tradeshows, etc. Couple this with phone calling and you Continue reading →

TeleNet Marketing

March 14, 2010

Marketing Blog

Four Ways to Engage With Your Sales Reps

We commonly see a split between marketing and sales organizations, which I find odd, since we’re all after the same objectives. Keeping your sales team aware and engaged in your lead generation activity is crucial to a painless, successful marketing Continue reading →

TeleNet Marketing

March 3, 2010

Marketing Blog

Using Telemarketing for Service-Led Engagements

If you’re tasked with generating leads for a Service led engagement (as opposed to a product or attaching services to a product), than you likely know that your telemarketing programs require different tactics and methodology. Following are four strategies that Continue reading →

TeleNet Marketing

February 25, 2010

Marketing Blog

Tele-Qualification – Not All Inquiries Are Created Equally

Many B2B marketers responsible for demand generation refer to

TeleNet Marketing

February 10, 2010

Marketing Blog

Breaking through the Clutter to Generate Leads

In most cases, your marketing campaigns are targeting the same prospects that many of your competitors and partners are also targeting. Your prospects are constantly being contacted via phone, mail and email; and the key to breaking through the clutter Continue reading →

TeleNet Marketing

February 2, 2010

Marketing Blog

Reviewing the Big Picture

I just returned from our annual kick-off meeting, which brings our management, sales and program teams together for 2-days. This meeting allows us to perform a check and balance for the previous year goals, as well as review, discuss and Continue reading →

TeleNet Marketing

January 26, 2010

Marketing Blog

Three Campaigns & Three Keys For Success

You know the saying

TeleNet Marketing

January 21, 2010

Marketing Blog

Three Steps to Starting the New Year Off Right

While the end of the year can be quite hectic due to professional and personal obligations, the beginning of a new year is a great time for planning and optimizing your telemarketing lead generation initiatives.

Here are 3 steps to Continue reading →

TeleNet Marketing

January 12, 2010

Marketing Blog

Marketing Blog Archives - Page 28 of 39 - TeleNet Marketing Solutions

Keeping the Primary Objective Top of Mind

Using Telemarketing to Generate Channel Leads

Keep Content Current to aid Lead Generation

Four Ways to Engage With Your Sales Reps

Using Telemarketing for Service-Led Engagements

Tele-Qualification – Not All Inquiries Are Created Equally

Breaking through the Clutter to Generate Leads

Reviewing the Big Picture

Three Campaigns & Three Keys For Success

Three Steps to Starting the New Year Off Right

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